Howard Stern on Demand

Since Mark Evans and Jon Arnold are both talking subscription radio, and following up on my earlier post about the CRTC’s recent Mobile TV Decision, I thought we could take an additional look at where this could go.

Mark Evans isn’t crazy about searching through the 100 plus stations of satellite radio – think of it like digital TV without the big screen channel guide. Isn’t this even more of a reason to integrate a subscription capability into the mobile phone?

I see a hybrid of live programming and audio on demand. Integrating subscription radio with podcasting. Someone mentions an interesting bite from Stern’s show at work and you grab it to play back later. Or Dr. Laura. Jon’s live programming choice will obviously be the Red Sox channel. But with a proper widget design, why couldn’t users pluck any streaming audio feed from anywhere?

It just seems to me that mobile radio makes even more sense than mobile tv. You can listen while you’re driving or working, reading, gardening or fishing.

Maybe the folks at CHUM (who lost out on subscription radio) will be interested in an unregulated back door.

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