According to Chinese tradition, the number eight represents wealth and good fortune. The Beijing Olympics serendipitously open tomorrow on this once-a-century date: August 8, 2008 (08/08/08).
According to CBC, there are many Chinese couples who have scheduled their weddings for this Friday.
Is TELUS looking for some supernatural inspiration by scheduling its release of second quarter results for Friday?
I noticed that TELUS has added a fourth dimension: the investor conference call is scheduled for 11 am Eastern time, which is 8 am Vancouver time.
Watch for the call to start 8 minutes and 8 seconds late.
In advance of its results release, TELUS launched the HTC Touch Diamond smartphone, available for $150 on a three year contract ($450 for no contract) with a $15 unlimited browsing / email plan.
We’ll have to wait until next quarter to see how well smart phones contribute to wealth and good fortune for TELUS.
Update [August 7, 10:20 am]
I see that Bell is also looking for wealth and good fortune tomorrow with the launch of its new brand, coinciding with its sponsorship of Olympic coverage. Farewell to brands like ExpressVu and Sympatico and watch for Bell TV and Bell Internet. Lots of -er words on the way, with new tag-lines. While investors want new branding to translate into financial results, customers will also want to see how “Today just got better.”
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