Forbes.com has an article about some of the thinking behind AT&T; replacing the Cingular brandname upon completion of the acquisition of Bell South. Some of the Cingular wireless customers will find themselves switching back to AT&T;, having been spun out to Cingular when AT&T; shed its wireless operations in 2004.
Ron Spears, the president of AT&T; Business, will be speaking next Monday at The Canadian Telecom Summit.