{"id":8638,"date":"2015-08-05T07:53:16","date_gmt":"2015-08-05T11:53:16","guid":{"rendered":"http:\/\/mhgoldberg.com\/blog\/?p=8638"},"modified":"2015-08-19T11:24:31","modified_gmt":"2015-08-19T15:24:31","slug":"why-we-need-to-get-low-income-households-online","status":"publish","type":"post","link":"https:\/\/mhgoldberg.com\/blog\/?p=8638","title":{"rendered":"Why we need to get low-income households online"},"content":{"rendered":"<p>In the US, about 15% of Americans don&#8217;t use the internet. The Washington Post had an article last week by Brian Fung entitled &#8220;<a href=\"http:\/\/j.mp\/1DrXYzy\" target=\"_blank\">37 million Americans don\u2019t use the Web. Here\u2019s why you should care.<\/a>&#8221;<\/p>\n<p>As Fung describes, that 15% slice of the population are mostly &#8220;poorer, older and undereducated&#8221;.<\/p>\n<blockquote><p>A fifth of black Americans are disconnected. Same goes for the 25 percent of Americans who make less than $30,000 a year and a quarter of all adults who live in rural areas. And among those who&#8217;ve never finished high school, a third never use the Web.<\/p><\/blockquote>\n<p>In Canada, more than 15% of households still lack an internet connection <a href=\"http:\/\/j.mp\/1hj6Wp5\" target=\"_blank\">according to Statistics Canada<\/a>. At 85%, households in metropolitan areas had better adoption rates than the 75% adoption rate among those outside census metropolitan areas or census agglomerations. The most marked differences in adoption is based on income:<\/p>\n<blockquote><p>Almost all households in the top income quartile (98%), or those with household incomes of $94,000 or more, had home Internet access, compared with 58% of households in the lowest income quartile, or those with household incomes of $30,000 or less.<\/p><\/blockquote>\n<p>According to Statistics Canada, &#8220;Of those households that did not have home Internet access in 2012, 61% reported they had no need for or interest in it. About 20% of households reported having no access because of the cost of the service or equipment.&#8221;<\/p>\n<p>In my view, if you are having trouble making ends meet, it is likely that concerns about putting food on the table would lead you to say that you have &#8220;no need for or interest in it.&#8221; Both responses indicate an affordability issue.<\/p>\n<p>As the Washington Post article says, &#8220;As the rest of us use the Internet to do homework, find jobs, make friends, get the news, earn a living, learn new skills, buy groceries, organize politically and do a seemingly endless range of other activities, encouraging the disconnected to hop online has become a national priority.&#8221;<\/p>\n<blockquote><p>&#8230; for these folks, simply building out the Internet isn&#8217;t enough; convincing them that the Web could help them grow is crucial to getting them online.<\/p><\/blockquote>\n<p>In Canada, our sole national focus has been on massive subsidies based on geography, not based on income. Government programs have targeted rural and remote regions without concern for a million low income households in urban centres. As I have written before, the CRTC&#8217;s \u201c<a href=\"http:\/\/j.mp\/1Nf9gva\" target=\"_blank\">Review of basic telecommunications services<\/a>\u201d addresses the question of broadband affordability based on geography. As <a href=\"http:\/\/j.mp\/1QYwXGE\" target=\"_blank\">I wrote in May<\/a>, &#8220;The CRTC is starting with an examination of what areas might be underserved when it might be more useful to start by trying to understand &#8216;<u>who<\/u> in Canada is underserved or unserved&#8217;?&#8221;<\/p>\n<p>As the Washington Post article concludes: &#8220;there are real structural challenges (poverty and inequality) that are keeping younger, less socially mobile populations from becoming America&#8217;s next great inventors or scientists or civil servants. And those people matter, too.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the US, about 15% of Americans don&#8217;t use the internet. The Washington Post had an article last week by Brian Fung entitled &#8220;37 million Americans don\u2019t use the Web. Here\u2019s why you should care.&#8221; As Fung describes, that 15% slice of the population are mostly &#8220;poorer, older and undereducated&#8221;. A fifth of black Americans &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/mhgoldberg.com\/blog\/?p=8638\"> <span class=\"screen-reader-text\">Why we need to get low-income households online<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","two_page_speed":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8638","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why we need to get low-income households online &#8226; Telecom Trends<\/title>\n<meta name=\"description\" content=\"In the US, about 15% of Americans don&#039;t use the internet. 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