{"id":6332,"date":"2013-04-29T06:10:09","date_gmt":"2013-04-29T10:10:09","guid":{"rendered":"http:\/\/mhgoldberg.com\/blog\/?p=6332"},"modified":"2013-05-30T18:34:55","modified_gmt":"2013-05-30T22:34:55","slug":"aiming-in-the-right-direction","status":"publish","type":"post","link":"https:\/\/mhgoldberg.com\/blog\/?p=6332","title":{"rendered":"Meeting an exceptional need"},"content":{"rendered":"<p>For those of us who were listening to the CRTC&#8217;s Mandatory Distribution hearing last week, we heard from a fascinating range of applicants as they defended their cases before the Commission. Some were representing well funded companies, with panels led by experienced regulatory professionals; others included personalities that made for entertaining exchanges with the Commissioners; other applicants were clearly not prepared. In an <a href=\"http:\/\/j.mp\/ZXdZUQ\" target=\"_blank\">editorial<\/a>\u00a0today, the Globe and Mail refers to mandatory carriage as &#8220;misdirected tool of cultural engineering&#8221;. The <a href=\"http:\/\/j.mp\/15DPiDU\" target=\"_blank\">proceeding continues this week<\/a>.<\/p>\n<p>As I listened to a number of the applicants, my impression was that many were stuck in a different era, when linear TV reigned supreme.\u00a0I was struck by the apparent disconnect about the role of alternate forms of access for video content. More than one applicant spoke of curating user generated content on TV &#8211; effectively seeking to bring YouTube to basic cable. Is that really meeting an exceptional need?<\/p>\n<p>As <a href=\"http:\/\/j.mp\/10P7kxe\" target=\"_blank\">I mentioned a few weeks ago<\/a>, at <a href=\"http:\/\/bit.ly\/Cts13\" target=\"_blank\">The 2013 Canadian Telecom Summit<\/a>, we are looking at how TV content is being consumed across more platforms and networks. We have pulled together a panel that can look at the issues from every angle, including content creators, technology, distribution, market demand. <b>The Revolution of TV: Content Anywhere &amp; Anyhow<\/b> will be on our main stage on Tuesday afternoon, June 4, 2013. On Monday afternoon, June 3, there is another relevant panel (also on our main stage), looking at <strong>Business Models in a Converged World<\/strong>.<\/p>\n<div align=\"center\">\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td valign=\"top\">\n<p style=\"text-align: center;\"><b>Business Models in a Converged World<\/b><br \/>\nMonday afternoon, June 3, 2013<\/p>\n<div><\/div>\n<div>\n<table>\n<tbody>\n<tr>\n<td colspan=\"2\" align=\"left\" valign=\"top\">\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td align=\"left\" valign=\"top\" width=\"45\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/www.gstconferences.com\/pipelines\/resource\/2819_9IRU3WRU64BWLHDMDUFM.jpg\" border=\"0\" \/><\/td>\n<td align=\"left\" valign=\"top\"><b>Dvai Ghose<\/b>\u00a0(moderator)<br \/>\nManaging Director, Co-Head of Canadian Research<br \/>\nCanaccord Genuity<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<tr>\n<td align=\"left\" valign=\"top\">\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td align=\"left\" valign=\"top\" width=\"45\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/www.gstconferences.com\/pipelines\/resource\/2820_MEFIC4NXTM9SW9FG6BIK.JPG\" border=\"0\" \/><\/td>\n<td align=\"left\" valign=\"top\"><b>Dave Caputo<\/b><br \/>\nCEO<br \/>\nSandvine<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<td align=\"left\" valign=\"top\">\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td align=\"left\" valign=\"top\" width=\"45\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/www.gstconferences.com\/pipelines\/resource\/2821_QQJRJ9ZN601UMAVZ7JR5.JPG\" border=\"0\" \/><\/td>\n<td align=\"left\" valign=\"top\"><b>Jeff Gilchrist<\/b><br \/>\nCommunications Sector Leader<br \/>\nIBM Canada<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<tr>\n<td align=\"left\" valign=\"top\">\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td align=\"left\" valign=\"top\" width=\"45\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/www.gstconferences.com\/pipelines\/resource\/4810_8Z3NNOLGQGGPCCTKHLVU.jpg\" border=\"0\" \/><\/td>\n<td align=\"left\" valign=\"top\"><b>Alan Seiffert<\/b><br \/>\nPresident<br \/>\nSeiffert Media Advisors<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<td align=\"left\" valign=\"top\">\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td align=\"left\" valign=\"top\" width=\"45\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/www.gstconferences.com\/pipelines\/resource\/2822_8TGZIR70P8XIKRVW8B6J.jpg\" border=\"0\" \/><\/td>\n<td align=\"left\" valign=\"top\"><b>Heather Tulk<\/b><br \/>\nSVP Marketing<br \/>\nBell<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p><a href=\"http:\/\/bit.ly\/Cts13\" target=\"_blank\">The Canadian Telecom Summit<\/a> opens in 5 weeks. This is where stakeholders in the communications and technology sectors get together to discuss issues\u00a0in both a structured atmosphere of frank discussion and high-octane idea exchange, as well as schmooze in a more relaxed social setting of genial conversation. You should be there too.<\/p>\n<p>To help with networking, at the conclusion of the first day, we hold our not-to-be-missed Cocktail Reception, sponsored this year by Ericsson. This is a chance to unwind, enjoy some delicious food &amp; drink, catch up with colleagues and make new professional acquaintances.<\/p>\n<p>Come meet with leaders from services and equipment suppliers, applications developers, policy makers, regulators and major customers.<\/p>\n<p>Book your seat early.\u00a0<a href=\"http:\/\/bit.ly\/Cts13\" target=\"_blank\">The Canadian Telecom Summit<\/a>\u00a0is the only event you need to attend.<\/p>\n<p>Register now:\u00a0<a href=\"http:\/\/bit.ly\/Cts13\" target=\"_blank\">www.telecomsummit.com<\/a>. Prices increase May 1.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>For those of us who were listening to the CRTC&#8217;s Mandatory Distribution hearing last week, we heard from a fascinating range of applicants as they defended their cases before the Commission. Some were representing well funded companies, with panels led by experienced regulatory professionals; others included personalities that made for entertaining exchanges with the Commissioners; &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/mhgoldberg.com\/blog\/?p=6332\"> <span class=\"screen-reader-text\">Meeting an exceptional need<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","two_page_speed":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6332","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Meeting an exceptional need &#8226; Telecom Trends<\/title>\n<meta name=\"description\" content=\"For those of us who were listening to the CRTC&#039;s Mandatory Distribution hearing last week, we heard from a fascinating range of applicants as they &#8226; April 29, 2013\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mhgoldberg.com\/blog\/?p=6332\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meeting an exceptional need &#8226; Telecom Trends\" \/>\n<meta property=\"og:description\" content=\"For those of us who were listening to the CRTC&#039;s Mandatory Distribution hearing last week, we heard from a fascinating range of applicants as they &#8226; April 29, 2013\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mhgoldberg.com\/blog\/?p=6332\" \/>\n<meta property=\"og:site_name\" content=\"Telecom Trends\" \/>\n<meta property=\"article:published_time\" content=\"2013-04-29T10:10:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2013-05-30T22:34:55+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.gstconferences.com\/pipelines\/resource\/2819_9IRU3WRU64BWLHDMDUFM.jpg\" \/>\n<meta name=\"author\" content=\"Mark\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mark_goldberg\" \/>\n<meta name=\"twitter:site\" content=\"@mark_goldberg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mark\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=6332#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=6332\"},\"author\":{\"name\":\"Mark\",\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/#\\\/schema\\\/person\\\/7a2b80bac06ee3d5cacca8c7708bfe8f\"},\"headline\":\"Meeting an exceptional need\",\"datePublished\":\"2013-04-29T10:10:09+00:00\",\"dateModified\":\"2013-05-30T22:34:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=6332\"},\"wordCount\":426,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=6332#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.gstconferences.com\\\/pipelines\\\/resource\\\/2819_9IRU3WRU64BWLHDMDUFM.jpg\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=6332#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=6332\",\"url\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=6332\",\"name\":\"Meeting an exceptional need &#8226; 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