{"id":4558,"date":"2011-03-16T06:39:18","date_gmt":"2011-03-16T10:39:18","guid":{"rendered":"http:\/\/mhgoldberg.com\/blog\/?p=4558"},"modified":"2011-03-15T17:09:29","modified_gmt":"2011-03-15T21:09:29","slug":"what-is-wrong-with-profit","status":"publish","type":"post","link":"https:\/\/mhgoldberg.com\/blog\/?p=4558","title":{"rendered":"What is wrong with profit?"},"content":{"rendered":"<p>I&#8217;ll say it: on a retail level, maximizing profit should be how broadband prices are set.<\/p>\n<p>Why is profit a dirty word?<\/p>\n<p>Look at the messaging from the &#8220;<a href=\"http:\/\/bit.ly\/gSQZpp\" target=\"_blank\">Stop the Cap<\/a>&#8221; group protesting plans by AT&amp;T to introduce a new usage sensitive component to its pricing for broadband.<\/p>\n<blockquote><p><em>Stop the Cap!<\/em> has been reviewing AT&amp;T\u2019s financial reports looking for justification for imposing usage controls on the company\u2019s customers.  Most providers who enact these kinds of pricing schemes claim they are about controlling heavy users, reducing congestion, and covering the costs to provide the service.<\/p>\n<p>But after reviewing some of AT&amp;T\u2019s financial reports, the only explanation apparent for these limits is a quest for additional revenue and profits from subscribers.<\/p><\/blockquote>\n<p>Whew. I am glad to hear that. I was worried that AT&amp;T was raising prices in order to quash demand and scare away customers. Instead, they seem to be doing it in order to have more money, which is what businesses are supposed to do. Money that lets AT&amp;T pay salaries to its nearly 300,000 employees, pay $10B in dividends to the pension plans and individual shareholders who invested in the company and pay billions in taxes to the government. Oh, and let&#8217;s not forget that AT&amp;T is using $20B of its cash to invest in more capacity.<\/p>\n<p>The so-called\u00a0<a href=\"http:\/\/bit.ly\/gSQZpp\" target=\"_blank\">investigation<\/a> by\u00a0<em>Stop the Cap!<\/em> appears to be a witch hunt against corporations doing what they are supposed to be doing: making money. Of course, as consumers we all prefer to pay less. Shop around. If you think the big carriers are making too much profit, buy their shares.<\/p>\n<p>Wholesale is a completely different matter. But as far as retail is concerned, what is wrong with profit?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;ll say it: on a retail level, maximizing profit should be how broadband prices are set. Why is profit a dirty word? Look at the messaging from the &#8220;Stop the Cap&#8221; group protesting plans by AT&amp;T to introduce a new usage sensitive component to its pricing for broadband. Stop the Cap! has been reviewing AT&amp;T\u2019s &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/mhgoldberg.com\/blog\/?p=4558\"> <span class=\"screen-reader-text\">What is wrong with profit?<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","two_page_speed":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4558","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is wrong with profit? &#8226; Telecom Trends<\/title>\n<meta name=\"description\" content=\"I&#039;ll say it: on a retail level, maximizing profit should be how broadband prices are set. Why is profit a dirty word? Look at the messaging from the &quot;Stop &#8226; March 16, 2011\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mhgoldberg.com\/blog\/?p=4558\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is wrong with profit? &#8226; Telecom Trends\" \/>\n<meta property=\"og:description\" content=\"I&#039;ll say it: on a retail level, maximizing profit should be how broadband prices are set. Why is profit a dirty word? 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