{"id":284,"date":"2009-03-23T06:48:00","date_gmt":"2009-03-23T06:48:00","guid":{"rendered":"https:\/\/mhgoldberg.com\/blog\/?p=284"},"modified":"2009-03-23T06:48:00","modified_gmt":"2009-03-23T06:48:00","slug":"buy-canadian","status":"publish","type":"post","link":"https:\/\/mhgoldberg.com\/blog\/?p=284","title":{"rendered":"Buy Canadian"},"content":{"rendered":"

\"Nortel\"<\/a>I received a bizarre email last Thursday that tried to appeal to my nationalist sentiments. According to the email, I should be recommending Nortel equipment to my clients because it is Canadian.<\/p>\n

Not because it is the best way for service providers to deliver leading edge solutions to their customers; not because it is cost effective; not because it makes my services run faster and jump higher. The appeal says that we should buy Nortel’s stuff because Nortel’s stuff is Canadian; because Canadians created 5000 Nortel patents and Nortel invests pantloads of cash in Canadian R&D.; [You can see a web version of the email here<\/a>.]<\/p>\n

There is a promotion [ pdf<\/a>, 674 KB] that provides cash incentives to consultants who recommend Nortel business solutions to their clients and I guess it is trying to appeal to my colleagues’ patriotism.<\/p>\n

It seems to me that Nortel’s Canadian roots may be an interesting factor, but is it a reason to buy? I used to look to the Detroit 3 automakers because of where my in-laws live, but that loyalty seemed to be a one-way love affair.<\/p>\n

How relevant is the flag flying in front of your suppliers’ headquarters?<\/p>\n

Technorati Tags:
Nortel<\/a>, Canadian<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

I received a bizarre email last Thursday that tried to appeal to my nationalist sentiments. According to the email, I should be recommending Nortel equipment to my clients because it is Canadian. Not because it is the best way for service providers to deliver leading edge solutions to their customers; not because it is cost …<\/p>\n

Buy Canadian<\/span> Read More »<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","two_page_speed":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-284","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"\nBuy Canadian • Telecom Trends<\/title>\n<meta name=\"description\" content=\"I received a bizarre email last Thursday that tried to appeal to my nationalist sentiments. 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