{"id":17855,"date":"2023-10-31T05:08:24","date_gmt":"2023-10-31T09:08:24","guid":{"rendered":"http:\/\/mhgoldberg.com\/blog\/?p=17855"},"modified":"2023-10-31T16:27:26","modified_gmt":"2023-10-31T20:27:26","slug":"the-cost-of-misinformation","status":"publish","type":"post","link":"https:\/\/mhgoldberg.com\/blog\/?p=17855","title":{"rendered":"The cost of misinformation"},"content":{"rendered":"<p>What is the cost of misinformation?<\/p>\n<p>We know that there is a real societal cost associated with viral misinformation, but what price do purveyors pay to spread their messages?<\/p>\n<p>It turns out, it is pretty cheap. according to a <a href=\"https:\/\/finance.yahoo.com\/news\/people-tiktok-using-ad-feature-054657344.html\" rel=\"noopener\" target=\"_blank\">recent article in Fortune<\/a>, &#8220;For as little as $7, TikTok users can garner thousands of views on TikTok, opening a low-cost pathway to spread propaganda on hot-button topics.&#8221; The article discusses a surge in social media misinformation triggered by the Middle East conflict.<\/p>\n<p>In Canada, we have seen senior politicians spreading misinformation in poorly informed social media messages, with the <a href=\"https:\/\/twitter.com\/JustinTrudeau\/status\/1714475152392536503\" rel=\"noopener\" target=\"_blank\">Prime Minister<\/a>, <a href=\"https:\/\/twitter.com\/melaniejoly\/status\/1714394629527781705\" rel=\"noopener\" target=\"_blank\">Foreign Minister<\/a> and <a href=\"https:\/\/twitter.com\/FP_Champagne\/status\/1714595041228853647\" rel=\"noopener\" target=\"_blank\">Minister of Innovation<\/a> all implicating Israel in killing hundreds by bombing a Gaza hospital, when in fact the explosion was caused by a misfired terrorist rocket that didn&#8217;t hit the hospital. <\/p>\n<p>It is shameful that none of these three senior politicians have deleted their posts or issued an online clarification. The closest we had was a late <a href=\"https:\/\/twitter.com\/BillBlair\/status\/1715908706498387975\" rel=\"noopener\" target=\"_blank\">night post<\/a> by Canada&#8217;s National Defense Minister (more than 4 days later), absolving Israel from blame. With nearly 7 million followers, the quick-to-tweet politicians didn&#8217;t have to pay for their false messages to go viral. The Prime Minister&#8217;s post has been viewed more than 2.6 million times, and it was reposted by more than 5,000 other users. The Foreign Minister&#8217;s post was seen more than 2.2 million times. By way of contrast, the Defense Minister has only 41,500 followers, less than 1% of the Prime Minister&#8217;s 6.5 million. By the time his post was issued, the damage was done.<\/p>\n<p>So, how do we measure the cost of misinformation, especially when the misinformation is spread by people who are supposed to know better?<\/p>\n<p>I have written about <a href=\"https:\/\/mhgoldberg.com\/blog\/?s=harms\" rel=\"noopener\" target=\"_blank\">government regulation of online harms<\/a> a number of times in the past. A few weeks ago, in <a href=\"https:\/\/mhgoldberg.com\/blog\/?p=17774\" rel=\"noopener\" target=\"_blank\">&#8220;Regulating misinformation&#8221;<\/a>, I asked &#8220;What should be the role of government in regulating misinformation?&#8221;<\/p>\n<p>The article in Fortune indicates TikTok &#8220;has had its share of criticism for propagating problematic content. It has faced multiple lawsuits for surfacing suicide, self-harm and disturbing content to kids, leading to mental health consequences.&#8221;<\/p>\n<p>The <a href=\"https:\/\/www.bbc.com\/news\/technology-67157733\" rel=\"noopener\" target=\"_blank\">BBC writes<\/a> that &#8220;TikTok and Meta have been formally told to provide the EU with information about the possible spread of disinformation on their platforms relating to the Israel-Gaza conflict.&#8221; Under the terms of the EU&#8217;s <a href=\"https:\/\/eur-lex.europa.eu\/legal-content\/EN\/TXT\/HTML\/?uri=CELEX:32022R2065\" rel=\"noopener\" target=\"_blank\">Digital Services Act<\/a>, companies must respond by set deadlines.<\/p>\n<p>Recently, the Government of Canada <a href=\"https:\/\/www.theglobeandmail.com\/politics\/article-canada-special-envoy-holocaust-remembrance\/\" rel=\"noopener\" target=\"_blank\">announced<\/a> that it plans to move forward with a bill addressing &#8220;online hate speech and other internet-related harms.&#8221; The Government of Canada&#8217;s <a href=\"https:\/\/www.canada.ca\/en\/canadian-heritage\/campaigns\/harmful-online-content.html\" rel=\"noopener\" target=\"_blank\">website<\/a> on Online Safety says &#8220;Now, more than ever, online services must be held responsible for addressing harmful content on their platforms and creating a safe online space that protects all Canadians.&#8221;<\/p>\n<p>How will the legislation deal with the possibility that the online harms originate with the government itself?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is the cost of misinformation? We know that there is a real societal cost associated with viral misinformation, but what price do purveyors pay to spread their messages? It turns out, it is pretty cheap. according to a recent article in Fortune, &#8220;For as little as $7, TikTok users can garner thousands of views &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/mhgoldberg.com\/blog\/?p=17855\"> <span class=\"screen-reader-text\">The cost of misinformation<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","two_page_speed":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-17855","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The cost of misinformation &#8226; Telecom Trends<\/title>\n<meta name=\"description\" content=\"What is the cost of misinformation? 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