{"id":1170,"date":"2006-11-29T07:45:00","date_gmt":"2006-11-29T07:45:00","guid":{"rendered":"https:\/\/mhgoldberg.com\/blog\/?p=1170"},"modified":"2006-11-29T07:45:00","modified_gmt":"2006-11-29T07:45:00","slug":"telus-gets-its-foot-in-the-door","status":"publish","type":"post","link":"https:\/\/mhgoldberg.com\/blog\/?p=1170","title":{"rendered":"TELUS gets its foot in the door"},"content":{"rendered":"<div style=\"text-align: justify;\"><a href=\"http:\/\/www.mhgoldberg.com\/blog\"><img decoding=\"async\" style=\"margin: 0px 10px 0px 0px; float: left; cursor: pointer;\" alt=\"TELUS\" src=\"http:\/\/about.telus.com\/images\/logo_telus.gif\" border=\"0\" \/><\/a>Everyone likes talking about consultative sales in the enterprise space. How do you get the customer to take the time to talk openly about their business challenges?<\/p>\n<p>How does the sales team get in front of an executive team in a frank and open discussion about problems and solutions?<\/p>\n<p>How is this for an opener?<\/p>\n<blockquote style=\"color: rgb(102, 102, 102); text-align: justify;\"><p><span style=\"font-size:85%;\">If you&#8217;re like most business leaders today, you have at least one strategic initiative underway that is being enabled by significant technology investment. Yet you cannot predict whether your investment is on track to deliver business value. That&#8217;s a big problem.<\/span><\/p><\/blockquote>\n<p>TELUS has introduced a tool called BVIC to help determine the Business Value of Integrated Communications. It is a web-based tool that measures an initiative against 30 best practices for ICT projects.<\/p>\n<p><a href=\"http:\/\/www.telus.com\/bvic\">Click to try BVIC<\/a>. Use &#8220;business6&#8221; as the user name. <a href=\"mailto:businessvalue@mhgoldberg.com?subject=BVIC\">Contact me<\/a> and I will send you a password to try the system out. The resultant report should help the TELUS sales team generate interest among all of the corporate officers.<\/p>\n<p>TELUS is running its business innovation exhibition at the Toronto Congress Centre today. BVIC is one of many stations being displayed.<\/p>\n<p><span style=\"color: rgb(51, 204, 0);font-size:78%;\">Technorati Tags:<br \/><a href=\"http:\/\/technorati.com\/tag\/TELUS\" rel=\"tag\">TELUS<\/a>, <a href=\"http:\/\/technorati.com\/tag\/BVIC\" rel=\"tag\">BVIC<\/a><\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Everyone likes talking about consultative sales in the enterprise space. How do you get the customer to take the time to talk openly about their business challenges? How does the sales team get in front of an executive team in a frank and open discussion about problems and solutions? How is this for an opener? &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/mhgoldberg.com\/blog\/?p=1170\"> <span class=\"screen-reader-text\">TELUS gets its foot in the door<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","two_page_speed":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1170","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TELUS gets its foot in the door &#8226; Telecom Trends<\/title>\n<meta name=\"description\" content=\"Everyone likes talking about consultative sales in the enterprise space. How do you get the customer to take the time to talk openly about their business &#8226; November 29, 2006\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mhgoldberg.com\/blog\/?p=1170\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TELUS gets its foot in the door &#8226; Telecom Trends\" \/>\n<meta property=\"og:description\" content=\"Everyone likes talking about consultative sales in the enterprise space. How do you get the customer to take the time to talk openly about their business &#8226; November 29, 2006\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mhgoldberg.com\/blog\/?p=1170\" \/>\n<meta property=\"og:site_name\" content=\"Telecom Trends\" \/>\n<meta property=\"article:published_time\" content=\"2006-11-29T07:45:00+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/about.telus.com\/images\/logo_telus.gif\" \/>\n<meta name=\"author\" content=\"Mark Goldberg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mark_goldberg\" \/>\n<meta name=\"twitter:site\" content=\"@mark_goldberg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mark Goldberg\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1170#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1170\"},\"author\":{\"name\":\"Mark Goldberg\",\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/#\\\/schema\\\/person\\\/3fb9ac7e53dc710f23be648a3b1ab4d7\"},\"headline\":\"TELUS gets its foot in the door\",\"datePublished\":\"2006-11-29T07:45:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1170\"},\"wordCount\":202,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1170#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/about.telus.com\\\/images\\\/logo_telus.gif\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1170#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1170\",\"url\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1170\",\"name\":\"TELUS gets its foot in the door &#8226; Telecom Trends\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1170#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1170#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/about.telus.com\\\/images\\\/logo_telus.gif\",\"datePublished\":\"2006-11-29T07:45:00+00:00\",\"description\":\"Everyone likes talking about consultative sales in the enterprise space. 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