{"id":1102,"date":"2007-01-10T06:49:00","date_gmt":"2007-01-10T06:49:00","guid":{"rendered":"https:\/\/mhgoldberg.com\/blog\/?p=1102"},"modified":"2017-01-25T19:07:07","modified_gmt":"2017-01-26T00:07:07","slug":"when-the-game-box-is-the-set-top-box","status":"publish","type":"post","link":"https:\/\/mhgoldberg.com\/blog\/?p=1102","title":{"rendered":"When the game box is the set-top box"},"content":{"rendered":"<p>Interesting week for announcing new telecommunications toys.<\/p>\n<p>Apple announced Apple TV and <a href=\"https:\/\/mhgoldberg.com\/blog\/?p=1103\">iPhone<\/a> at MacWorld. Microsoft announced xBox Video, among other technologies at CES.<\/p>\n<p>Although many have anticipated Microsoft&#8217;s announcement about the evolution of its Xbox into a set-top box, there are far reaching implications beyond Apple and Microsoft simplifying the wiring of our living rooms.<\/p>\n<p>When the game box becomes the digital TV tuner and the personal video recorder and video drivers for living room monitors, how far a leap is it for users to have these same capabilities on each desktop? Personal computers become personal devices &#8211; simple appliances at the end of an IP stream. For this, Microsoft and HP released the home server &#8211; an awfully powerful home networking appliance.<\/p>\n<p>Modules, such as iPods, would snap in to allow us to take some of the content on the road. The network allows me to decide if I want to watch a program in a corner window on my computer as I do the rest of my homework or move downstairs to watch the game or movie on the big screen with friends.<\/p>\n<p>You can watch <a href=\"http:\/\/www.microsoft.com\/winme\/0701\/29031\/ces.asx\">Bill Gates<\/a> keynote address at CES. The home server announcement is at the 31 minute mark. As an aside, it appears that Xbox Video, presented around the 50 minute mark of Gates&#8217; <a href=\"http:\/\/www.microsoft.com\/winme\/0701\/29031\/ces.asx\">address<\/a>, use a GUI similar to that of <a href=\"https:\/\/mhgoldberg.com\/blog\/?p=1134\">The Venice Project<\/a>, as does Apple TV. IPTV is presented around the 52 minute mark of the Gates address and notably, Bell Canada is listed among the carriers that Microsoft is working with.<\/p>\n<p>Think about the implications on residential bandwidth requirements. Any PC, actually every PC, and every TV becomes a full multi-media appliance. My TVs get XBox, my PCs run additional software. All monitors can run all the applications, whether we are looking at PCs or TVs.<\/p>\n<p>Which telcos are best prepared?<\/p>\n<p>Microsoft is working with AT&amp;T not Verizon which begs the question of whether Verizon&#8217;s FiOS approach is required to deliver sufficient bandwidth to the home. Apple has selected Cingular (now wholly owned by AT&amp;T) for its iPhone.<\/p>\n<p>Are cablecos positioned appropriately to compete with their own interactive services and what is the role of Microsoft in their set-top future?<\/p>\n<p>Consumer services and IPTV will be topics of discussion at <a href=\"http:\/\/www.telecomsummit.com\/\">The 2007 Canadian Telecom Summit<\/a> in June. AT&amp;T; will once again host the cocktail reception at The Canadian Telecom Summit on June 11.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Interesting week for announcing new telecommunications toys. Apple announced Apple TV and iPhone at MacWorld. Microsoft announced xBox Video, among other technologies at CES. Although many have anticipated Microsoft&#8217;s announcement about the evolution of its Xbox into a set-top box, there are far reaching implications beyond Apple and Microsoft simplifying the wiring of our living &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/mhgoldberg.com\/blog\/?p=1102\"> <span class=\"screen-reader-text\">When the game box is the set-top box<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","two_page_speed":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1102","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>When the game box is the set-top box &#8226; Telecom Trends<\/title>\n<meta name=\"description\" content=\"Interesting week for announcing new telecommunications toys. Apple announced Apple TV and iPhone at MacWorld. Microsoft announced xBox Video, among other &#8226; January 10, 2007\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mhgoldberg.com\/blog\/?p=1102\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"When the game box is the set-top box &#8226; Telecom Trends\" \/>\n<meta property=\"og:description\" content=\"Interesting week for announcing new telecommunications toys. Apple announced Apple TV and iPhone at MacWorld. Microsoft announced xBox Video, among other &#8226; January 10, 2007\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mhgoldberg.com\/blog\/?p=1102\" \/>\n<meta property=\"og:site_name\" content=\"Telecom Trends\" \/>\n<meta property=\"article:published_time\" content=\"2007-01-10T06:49:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-01-26T00:07:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mhgoldberg.com\/blog\/wp-content\/uploads\/2021\/02\/mark_logo_png-scaled.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1061\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Mark Goldberg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mark_goldberg\" \/>\n<meta name=\"twitter:site\" content=\"@mark_goldberg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mark Goldberg\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1102#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1102\"},\"author\":{\"name\":\"Mark Goldberg\",\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/#\\\/schema\\\/person\\\/3fb9ac7e53dc710f23be648a3b1ab4d7\"},\"headline\":\"When the game box is the set-top box\",\"datePublished\":\"2007-01-10T06:49:00+00:00\",\"dateModified\":\"2017-01-26T00:07:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1102\"},\"wordCount\":415,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/#organization\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1102#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1102\",\"url\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/?p=1102\",\"name\":\"When the game box is the set-top box &#8226; Telecom Trends\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mhgoldberg.com\\\/blog\\\/#website\"},\"datePublished\":\"2007-01-10T06:49:00+00:00\",\"dateModified\":\"2017-01-26T00:07:07+00:00\",\"description\":\"Interesting week for announcing new telecommunications toys. 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